SPP Pumps boost for Bikes, Balls and Biscuitmen

Logo of Reading firm SPP Pumps

Plans for the Museum's blockbuster exhibition Bikes Balls and Biscuitmen: Our Sporting Life received a boost this week when local firm SPP Pumps agreed a major sponsorship package. SPP Pumps' support will provide increased opportunities for us to promote the exhibition, so even more people will hear about and see it.

The sponsorship deal came about when SPP donated a First World War memorial plaque to the Museum including the name of Trooper Potts VC, who was an employee at SPP before the War and went on to receive the country’s highest accolade for bravery after saving another man’s life, while in mortal danger himself.

Claire Comber, SPP’s Marketing Services Manager said “SPP Pumps is immensely proud of its heritage in Reading – Trooper Potts is a hero for everyone to admire and we were delighted to work with his family descendants so that our company’s war memorial found a good home at the museum. It was natural for us to look for other ways of continuing to support the museum”.

Bikes, Balls and Biscuitmen: Our Sporting Life is a collaborative project between Reading Museum, Reading’s Sports clubs and the Sports Heritage Network’s ‘Our Sporting Life’ project. Local people and sports organisations are working with the Museum to create the exhibition by putting forward their objects and memories to tell the story of sport in Reading from grassroots to gold medals.

Highlights will include a go-kart made by Bucklers of Caversham in the 1930s, torches from the Olympic Torch Relay through Reading 1948, Reading athlete Ann Packer’s Olympic Gold Medal from 1964, and memorabilia from the 2011 Reading v Swansea Premiership playoff.

The museum is keen to hear from other businesses in the town who may wish to take up sponsorship opportunities. Our sponsorship pack includes testimonials from Sir John Madejski and Liam Gallagher’s Pretty Green fashion label.

Date updated: 31 Jan 2012

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